February 19, 2014 7:39 am
Some industry gurus are questioning whether the housing momentum we saw early in 2013 began to dissipate later in the year. The more dramatic have claimed the housing sector is still on shaky ground. Others have blamed the slowdown in sales on a lack of consumer confidence or rising interest rates.
The National Association of Realtors
(NAR) just released their 2013 4th Quarter Housing Report
. The report revealed that home sales numbers barely outperformed (an .08% increase) those in the 4th quarter of 2012.
February 18, 2014 7:39 am
It is projected that if the Fed continues to cut back on bond purchases that long term mortgage rates would start to climb. Many experts felt that Janet Yellen, who replaced Ben Bernanke as Fed Chair, was going to be less inclined to continue tapering bond purchases at the level established.
However, in her testimony
in front of the Financial Services Committee last week, Yellen made it quite clear that she will in fact continue the current pace of tapering:
February 17, 2014 7:39 am
Last week, Fannie Mae released their January 2014 National Housing Survey
results. Two categories reported all-time survey highs
52% of respondents thought it would be easy for them to get a home mortgage today
70% of respondents said they would buy if they were going to move
Doug Duncan, senior vice president and chief economist at Fannie Mae explained what this may mean to the real estate market moving forward:
February 14, 2014 7:33 am
February 13, 2014 7:27 am
Expanding into the seniors real estate niche: Good business sense for teams
More and more real estate teams – both small and large – are beginning to consider the idea of expanding into the seniors real estate market. Unlike most solo-agents, teams typically have administrative support, consistent marketing campaigns, established branding, and diversity within their team members. This foundational structure can potentially provide the basis for a highly successful seniors real estate division when approached correctly.
What exactly does “correctly” look like?
Naturally, what I am about to share is a matter of opinion and certainly open to scrutiny, however, as a seniors real estate professional, coach, broker, manager, and trainer, I have seen a lot of agents over the past 20 years attempt to master the mature market (75+ segment) and have observed certain key elements that have ultimately lead to either extreme successes or failures.
So, before you hastily rush to post comments to counter any of the points I share below, remember that there are exceptions to every rule and that everyone has a different definition of success. Mine is only one, and since this happens to be my blog post, here goes.
A definition of “success” as it relates to teams serving the seniors real estate market.
Successful seniors real estate teams are those who: